Monday, 15 June 2015

Another Record Broken

As we all know, Taylor Swift is a genius of everything that is music, but recently she just topped off a new world record with her new music video “Bad Blood” on Vevo. The video received 20.1 million views in 24 hours.  This music video consisted of Taylor Swift battling another woman (who happened to be Selena Gomez), and throughout the video Taylor Swift brought in many females in the music industry, acting industry, and modeling industry.

This is a genius plan for her music video. I personally believe that this is the reason she had broken the record for the most views on Vevo in twenty-four hours. By bringing people like Hayley Williams from Paramore, she got all of the Paramore fans to view the video. She also brought in Ellen Pompeo of Greys Anatomy, which will bring in all of the Grey’s Anatomy viewers. This music video literally offers something for everyone.  

The only bad note I would say about this video is that Kendrik Lamar is a bad fit for this song with all the females in this video I would have said that someone like Nicki Minaj or Iggy Azalea would be a better fit as they are empowering females. Even though adding a rapper breaks up the song a little I do prefer the original song.


Furthermore, everyone in the music video (that was significant) was a female. With that being said, Taylor Swift also found a way to empower females. This will also empower the youth that is okay to be strong. This just proves that she nails it every time. Taylor Swift is a musical, and marketing genius. Forever and always.

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